Facial Serums


Target lines, wrinkles or dehydration with concentrated serums and treatments formulated for your skin concerns.

What is serum?

Serum is a lightweight, highly concentrated formulation that helps target concerns and improve skin’s overall appearance. Unlike face cream or lotion, serum often absorbs easily, penetrating below the skin’s surface to deliver active ingredients to the skin. With a targeted approach to skin concerns, serums like a Glow Serum or Vitamin C serum can often help improve the skin’s appearance more quickly than a cream or moisturizer . Continue reading to learn more about how serums work.

How do you use serum?

Facial serums can be used to see targeted results from your skincare routine. Treat concerns such as fine lines and wrinkles, hyperpigmentation and skin texture with a face serum suited for your specific skin need. Serum fits into your skincare routine after cleansing and before a moisturizing step. To see benefits from the active ingredients, serum is recommended for daily use. Our face serums are gentle enough for even sensitive skin types.

Why do you need serum?

Serum can be used to treat specific skincare concerns, so anyone looking to see specific results to address dry skin, wrinkles, hyperpigmentation and more, could see benefits from using facial serum on a regular basis. Learn more about when you should start using a serum.

When should you apply serum?

To effectively target your skin concerns, apply serum morning and night. In the morning, apply face serum after cleansing and toning and before smoothing on moisturizer and sunscreen. At night, apply serum before your moisturizer.

Can serum be used daily?

Serums for face can be used twice daily, during the morning and at night, after cleansing and toning and before adding a moisturizer.

Do you use serum before or after moisturizer?

Apply your serum before smoothing on your moisturizer. Many moisturizers provide a protective barrier on skin to help lock in moisture and skincare treatments (like your serum). If serum is applied after a moisturizer, it may even be less effective as it may not penetrate this  moisture barrier.

What does serum do for your skin?

Serum helps target skin concerns by delivering highly concentrated formulations of active ingredients. A targeted serum can help improve a range of skin concerns. Try an anti-aging serum like Powerful-Strength Vitamin C Serum for  fine lines and wrinkles, a hydrating serum for dehydration, a brightening serum like Clearly Corrective Dark Spot Solution for dark spots, and an antioxidant serum for rough skin texture.

What is the best face serum for me?

Improve skin’s overall appearance and target skin concerns with a highly concentrated serum. Read on to discover our best face serum for you.

What different types of face serums are there?

Kiehl’s offers a variety of face serums for your unique skin concerns including serums for wrinkles and serums for combination, dry, and sensitive skin. Brighten skin with a Hyaluronic Acid Serum infused with Vitamin C, improve clarity with a dark spot corrector, or moisturize dry skin with a hydrating serum. Discover which serum is right for you for.

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Vital Skin-Strengthening Hyaluronic Acid Super Serum
A Hyaluronic Acid serum with an Adaptogenic complex that strengthens skin and boosts radiance.

Total: $52.00

Multiple Sizes
Customer Review Rating 4.4 of 5 678 reviews

Total: $52.00 - $135.00


Facial serums offer targeted benefits to make your existing skincare routine even more powerful. Kiehl’s serums come in a variety of potent formulations to address your skin’s unique needs. You can minimize the look of fine lines with a Vitamin C serum diminish dark spots and hyperpigmentation with our Clearly Corrective Dark Spot Solution, or try a hydrating serum for extra moisture. Our best serums can be used daily and can even be layered to create a customized treatment. Discover which face serum is best for your skin.